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Positive Productivity with Kim Sutton | Empowering Entrepreneurs to Achieve and Appreciate Personal and Professional Success

Positive Productivity is NOT about perfection. When we stop worrying about perfection and instead focus on living as OUR authentic, transparent, entrepreneur selves, we can achieve our goals and make our dreams a reality. Listen as Kim and guests discuss how to live a positively productive life in the areas of entrepreneurship, digital marketing, outsourcing, team building, online business, networking, relationships, work/life balance and more! #positiveproductivity
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Positive Productivity with Kim Sutton | Empowering Entrepreneurs to Achieve and Appreciate Personal and Professional Success
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Aug 15, 2018

“Never try to sell to someone that you haven’t already been yourself.”  

Perry Marshall is a business consultant and best-selling author whose books include “80/20 Sales and Marketing” and “Ultimate Guide to Google AdWords.”  Listen in as Kim and Perry discuss his 80/20 Principle. To put it simply, 80% of your results come from 20% of your effort. However, the exciting thing is that the concept of 80/20 is everywhere and Perry will tell you more about that in this episode.  Tune in today!

Get the show notes, transcription and resources mentioned at http://www.thekimsutton.com/pp450

Highlights:

6:35 “Never try to sell to someone that you haven’t already been yourself.”  

7:29 How to be successful?  Find a niche that nobody scratched for you.

15:07 You want to occupy the #1 position in people’s brains.

22:33 What you need to do is fail fast.

22:46 “You learn not to get enamored with the ideas, you learn to get enamored with the execution of the idea.”

33:46 Not everything is equal!

37:38 The 20/120 Rule - 20% of your clients make 120% of your profits.   

38:47 What if you get rid of the money-losing 10% of products, employees, vendors, &  customers. Your business could be more profitable by subtraction.

40:10 Applying the 20/120 Rule.

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